SEO for Beginners Series - Website Optimization
This session with Marvin Russell reviews how to optimize the global SEO components of your website for search engines.
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SEO for Beginners Series - Landing Page Optimization
This session with Marvin Russell starts with the basic differences between Web pages and your Website as well as how to optimize your landing pages for your target keywords and for search engines.
SEO for Beginners Series - Keyword Research
This session with Marvin Russell provides information on longtail versus short tail keywords, how to research keywords and local keyword research.
SEO for Beginners Series - What is SEO?
This session with Marvin Russell on What is SEO, Google Versus other Search Engines and the basics of Organic SEO.
Times Change and So Do Your Business Needs
When was the last time you reviewed your business? Understanding your strengths, the areas that could be improved, as well as determining corrective actions, are important steps in the process and provide huge value in the long run.
Understanding Spam Laws in Canada and the US
Do you use email in your business? There are two very important pieces of legislation that directly affect businesses and marketers. The Canadian Anti-Spam Law (CASL) and The CAN-SPAM Act in the United States.